Indian AI startup Sarvam has decided to launch a new programme that offers creators and community leaders access to some of its upcoming AI models. Called Sarvam Champions, this programme is designed for users who build projects using the company’s tools and help bring local AI communities together.
Notably, the programme comes after the Sarvam Epoch 2026 conference, where the startup introduced new AI models, including Vision 2.0 and Bulbul V4. The company has also announced plans to build a flagship AI with more than a trillion parameters.
Sarvam Champions is divided into two tracks, Creators and City Leads. Creators are expected to build projects using Sarvam’s AI tools and share their work with others. City Leads, meanwhile, will focus on bringing developers and AI builders together through local events and communities.
Participants selected for the programme will get early access to Sarvam’s upcoming models and products. They will also have opportunities to interact with Sarvam’s teams and connect with other builders through a dedicated Champions community.
What Will Champion Creators Do?
Creators can contribute by making tutorials, technical guides, cookbooks, live coding sessions and build-alongs. They can also showcase projects they have built using Sarvam’s technology. Another important part of the role will be providing feedback to Sarvam. The company wants creators to share their experiences and suggestions so that it can improve its products and tools.
The second track is designed for people who already run developer or technology communities in their cities. City Leads will be responsible for organising events such as meet-ups, workshops and other community activities. These events will give local builders an opportunity to learn about Sarvam’s tools and experiment with its AI technology.
Sarvam says it will support approved events by providing funding for expenses such as venues, catering, standees and banners. However, the funding will not cover prize money. City Leads are expected to organise at least one Sarvam-focused event every month.
For the Creator track, applicants need to show examples of technical content they have created or projects they have built using Sarvam’s tools. Those applying as City Leads need to provide details of a developer community or event they already run. Applicants can also share information about their experience, qualifications and social media profiles. People can apply directly, while nominations from others are also accepted.
How To Apply?
Interested creators and community leaders can apply for Sarvam Champions through the Sarvam website. The selection process involves four stages, with applicants required to demonstrate their work or community-building experience.
For AI builders, the programme could offer an opportunity to get closer to Sarvam’s latest technology while also connecting with other people working on AI projects.
